The role of channel integration quality in shaping consumer… — ҚазҰУ

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The role of channel integration quality in shaping consumer behavior in omnichannel and multi-channel retail

2026 · Article

Жариялану жылы

2026

Дереккөз: Journal of Open Innovation: Technology, Market, and Complexity

DOI:

Scopus:

Білім салалары

General Economics,Econometrics and Finance Development Sociology and Political Science