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The textbook "Strategic Management" by the senior lecturer of Management��Department PhD��Saule��Kupeshova, was published��under��the "Kazakh University" publishing house.

In the textbook, the concept of strategy, its content and meaning are discussed in detail. The history of the evolution of strategic management is revealed.��The process of strategy formulation and implementation is comprehensively��unclosed, it is shown that organizations should refuse to receive short-term profits and focus on long-term sustainable development.

�� �� ��The textbook is intended for students, teachers, graduate students of higher educational institutions, and may also be special interest of business��representatives and��state organizationsemployees.